Your readers now ask AI. Whose reporting does it cite?

Track source citations, rival publishers, and missed editorial opportunities across the questions your audience is already asking.

or book a guided pilot
getvisibly.app/dashboard
Dashboard
Citation score
45/100
↑2 ptsthis week
62%Cited
#2.1Avg. position
9Gaps
Citations by engine
OpenAIChatGPT22PerplexityPerplexity48ClaudeClaude61GeminiGemini37GoogleGoogle AIO44
0%50%100%May 28Jun 3Jun 20
OpenAIChatGPT11/50
22/100
PerplexityPerplexity24/50
48/100
ClaudeClaude30/50
61/100
GeminiGemini18/50
37/100
GoogleGoogle AIO22/50
44/100
Top citation gap High impactPerplexity

“what do the new EU AI rules mean for small businesses?”

Rival outletMeridian Post Cited
Your newsroomThe Herald Missing

Perplexity cites their explainer. You covered the story first.

Rival publishers cited by AIView rivals
OutletShare
Meridian Post21%
The Signal16%
Courier Daily12%
Northline Times9%
The Current6%

The answer box is the new front page.

Readers ask ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews about the stories you cover. Visibly shows which articles the answer cites, and when that citation goes to a rival.

  • 5AI engines, one ledger

    ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews, scanned live on every tracked question.

  • 24hto your baseline

    Your first full scan lands within a day of pilot setup. From there, grounded scans run daily.

  • 100%of citations carry receipts

    Every citation stores the answer it came from, the cited URL, its position, and the scan time.

Your reporting did the work. The citation went elsewhere.

When a reader asks ChatGPT about a story you broke, they get one answer citing two or three sources. If your article isn't one of them, a rival's is, and the reader never reaches your site.

01No referrer, no UTM. Readers you never see in analytics.
02Each engine picks sources differently, and re-picks them week to week.
03Crawlable articles with clear sourcing win the citation. That part you control.
Qis the downtown congestion charge actually cutting traffic?
ChatGPTChatGPT

Sources the engine drew on1 meridianpost.example/congestion-data2 theherald.example/exemptions3 thesignal.example
You're The Herald. Cited 2nd of 3.Visibly's brief for this question targets position 1.
#2 → #1

Every citation, on the record. Which articles earn them, and where a rival is cited instead.

Every engine, live, every day.

Your tracked questions run daily through ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews, with web search on.

42citation
ChatGPTChatGPT22↑+3
PerplexityPerplexity48↑+5
ClaudeClaude61↑+2
Gemini37↓-1
Google AIO44↑+4
grounded · web search on·50 questions / day

Every citation comes with receipts.

The exact answer, the cited URL, its position, the engine, and the scan time.

Citation evidencePerplexityPerplexity
Qis the downtown congestion charge actually cutting traffic?

…The Herald2 documented which exemptions are being abused, based on records requests…

Cited URLtheherald.example/exemptions
Position#2 of 3
Scannedtoday · 09:03 UTC

Know which articles earn citations.

A per-article ledger of citations over time. See what's gaining and what went quiet.

Article ledger40 citations · 28 days
ArticleCitationsLast cited
/politics/congestion-charge-exemptions14↑+52h ago
/business/rent-cap-enforcement-gap11↑+26h ago
/climate/river-cleanup-audit8↑+31d ago
/politics/school-funding-formula5↓-23d ago
/tech/transit-app-outage-report28d ago

Citation share against rival outlets.

Head-to-head share of citations by topic and engine, tracked weekly.

Citation share · 12 weeks
closing on Meridian Post
02550W10W14W18W21
Meridian Post26%
The Herald21%
The Signal16%

Organized like your newsroom.

Group reader questions by desk or topic. Coverage rolls up per desk.

Reader questions · by desk43 tracked
Politics14 questions64%
Business12 questions47%
Climate9 questions58%
Tech8 questions39%
is the congestion charge cutting traffic?who enforces the rent cap?+ 12 more in Politics

The moments a rival gets cited instead of you.

Every question where AI cited a competing article and yours was absent.

Citation gapGemini
“who enforces the rent cap?”
meridianpost.example/rent-cap#1Cited
theherald.exampleyou—Missing
Open editorial brief

Also in the pilot. From gap to published piece, with the technical checks on the way.

Editorial briefs

Built from a real citation gap, with the rival evidence attached. Not a generic content idea.

Editorial briefGemini
Who actually enforces the rent cap? What the records showFrom a live citation gap: Gemini cites meridianpost.exampleOpen brief

Search performance

Connect Search Console and see AI citations next to search clicks for the same articles.

Citations × search clicks Search Console synced
205080AprMayJunJul
AI citations / wk40↑+9
Article clicks / wk12.4k+18%

AI citation readiness

Crawler access, NewsArticle schema, extractable text. What blocks engines from citing you.

Citation readiness · theherald.example2 issues found
✓robots.txt allows AI crawlers
✗NewsArticle schema missing
~Paywalled text extractable
✓Sitemap freshness
✓Author pages linked

Publisher reports

Coverage rolled up by desk, topic, your URLs, and rival domains.

Coverage by deskOverall 52%
Politics14 q
Business12 q
Climate9 q
Tech8 q
Avg
ChatGPTChatGPT
83
67
50
33
58
PerplexityPerplexity
100
67
75
50
73
ClaudeClaude
50
33
0
33
29
Gemini
67
50
25
0
36
Google AIO
83
50
50
67
63
Coverage
100%
gap (no citations)
What a won citation looks like
ChatGPTChatGPTlive answer · web search on

“is the downtown congestion charge actually cutting traffic?”

According to The Herald , weekday traffic fell 11% in the first quarter.

Sources1 meridianpost.example/data2 theherald.example/exemptions3 thesignal.example

The Herald, 60 days of briefs later: cited on 41% of tracked questions, up from 22%.

Three steps. Baseline in 24 hours.

  1. minute 0

    Load your reader questions

    Add the questions your audience asks, grouped by desk and topic. Connect your domain.

    Setup theherald.example connected
    is the congestion charge cutting traffic?who enforces the rent cap?+ 41 more
  2. every 24 hours

    Grounded scans record every citation

    All five engines, web search on. Each citation stores the answer, the URL, and its position.

    who enforces the rent cap?daily · grounded
    ChatGPTChatGPT#2
    PerplexityPerplexity#1
    ClaudeClaude✓
    Gemini×
    Google AIO#3
  3. hour 24

    Get a brief for every gap

    Where a rival's article is cited and yours isn't, you get an editorial brief with the evidence.

    Editorial brief+8 projected
    Who actually enforces the rent cap? What the records showTargets the Gemini gap on “who enforces the rent cap?”Open brief

Run it on your newsroom.

Start with a free scan: we read your homepage, group your coverage into desks, and ask AI engines your readers' questions. Full monitoring then runs as a managed pilot.

Free scan covers ChatGPT and Perplexity. No card required.
What the pilot includes
50 tracked reader questions
All 5 engines, grounded, daily
Rival publisher tracking
Article citation ledger
Editorial briefs from live gaps
Search Console tie-in

A few things editors ask before a pilot.

Your domain appearing among the sources of a grounded AI answer to a tracked question. We store the answer text, the cited URL, its position among the sources, the engine, and the scan time.

ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Publisher scans always run with web search on, so answers reflect what engines actually cite right now.

We use each provider's official API only. We never inject prompts that pretend to be users. Every query is plainly a programmatic request.

Search Console tells you how your pages rank in links. An AI answer collapses the results page into one response with two or three cited sources, and nothing shows up in your analytics when you're skipped. Visibly records who got that citation, on every engine, every day.

We set it up with your team: connect your domain, load up to 50 reader questions by desk, and your baseline lands within 24 hours. There's no self-serve signup; book a call to start.

Is AI citing your newsroom, or a rival's?

Book a pilot and see your citation baseline within a day: every engine, every tracked question, receipts included.

Book a pilot Get in touch